Robby Trefethren from Hatch Coaching joins the Ylopo community to discuss all the steps he takes to build out an amazing rockstar ISA team to help him convert on the thousands of online leads they get every month at Hatch Realty. Robbie is considered by many to be the top ISA coach in the country and hired and trained thousands of ISA's (and was originally an ISA himself) for top teams.
Speakers:
Robby Trefethren, Hatch Coaching
Jim Rentfrow, Inside Sales Agent, Hatch Realty
Moderator/s:
Howard Tager, Ylopo CEO
Juefeng Ge, Ylopo Co-Founder
Barry Jenkins, Realtor in Residence
In the episode:
00:00 – Introduction
02:06 – An insight on how to build a rock star ISA department to create consistent lead generation and conversion
07:17 – How to utilize technology to help you convert more leads if you are the ISA
10:19 – Why you should consider priority alerts or re-engaged leads as new leads
12:28 – The ins and outs of the ISA role
23:50 – Litmus tests/processes when trying to hire an ISA
28:35 – “Can an ISA work from home?”
34:06 – Cheat codes to filter people out when hiring someone for the role
41:16 – The importance of hiring the right person instead of settling for just anyone
46:45 – How an ISA can leverage Raiya
52:40 – The 5 stages of their ISA training process
58:06 – How long does it take for them to take a new lead into a transaction