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Ylopo or Real Scout?

If you're a real estate agent, team lead, or broker searching for a better way to find and convert more seller and buyer leads, then Ylopo and RealScout both have solutions for you, but they are definitely very different.

We've taken the time to break it down for you in under 3 minutes, so you can make the best decision for your business and take your lead generation game to the next level.

Features
Lead Imports

Home Search Site

CRM Integrations

Widgets and Landing Pages

Listing Alerts

Map Search with Custom Shapes

Home Value Alerts

Auto Nurture

Notifications and Activity Tracking

New Lead Generation (Buyers and Sellers)

Remarketing / Retargeting

Branded IDX Site

Behavioral Texting & AI

Automated ISA Ylopo AI

Buyer Heatmap Tool

Dynamic Registration

Ylopo AI Voice

Seller Suite

Cash Offer Beta: Zoodealio

Priority Leads

Priority Alerts

Daily Coaching Opportunities

Natural Language Listing Alerts

Mobile Apps

Unlike RealScout, which primarily focuses on email nurturing, Ylopo goes above and beyond to ensure your leads are engaged across multiple channels.

This multi-faceted strategy maximizes your chances of converting leads into clients, giving you a significant edge in the competitive world of real estate. We're talking about a secret weapon that'll have your competitors green with envy.

Ylopo also provides industry-leading buyer and seller lead generation through Facebook and PPC advertising.

By driving high-quality traffic to your custom home search website, Ylopo helps you capture valuable data points for each lead, allowing you to tailor your marketing efforts and build stronger connections with potential clients. clients!

Don't have a team of marketing experts working for you around the clock?

With Ylopo, you won't need to.

With features like dynamic video ads, IDX home search, branded websites, and seamless CRM integrations, Ylopo offers a powerful marketing ecosystem that can take your lead generation and conversion to new heights.

Want to see it in action?


Schedule a demo with Ylopo today and discover how our comprehensive platform stacks up against RealScout.

From industry-leading buyer and seller lead generation to powerful AI-driven lead nurture across email, text, and social media, Ylopo has everything you need to take your real estate business to new heights.

Don't settle for a basic lead nurture experience that leaves you feeling like a one-trick pony. Choose Ylopo and get the full suite of tools that have helped thousands of agents close millions in commissions. 

Frequently Asked Questions (FAQ)

  • Glad you asked! While RealScout primarily focuses on email nurturing, Ylopo takes a multi-channel approach that includes email, social media, AI-powered text messaging, and dynamic video ads. This comprehensive strategy maximizes lead conversion potential by engaging leads across various platforms, keeping your brand at the forefront of their minds.

    But that's not all! Ylopo's platform also includes advanced features like IDX home search, Google Business Profile optimization, and custom home search websites that capture valuable data points about your leads. By analyzing this data, Ylopo provides insights into your leads' interests and needs, allowing you to tailor your communication and marketing strategies for maximum impact.

  • Ylopo's AI-powered text messaging service, rAIya, acts as a virtual personal assistant, engaging with leads 24/7. Utilizing natural language processing and machine learning, rAIya understands and responds to lead inquiries, providing timely and relevant information. This continuous engagement builds trust and increases the likelihood of conversion.

    One of the key benefits of rAIya is its ability to manage a high volume of interactions autonomously. This ensures that no lead is overlooked, and every potential client receives exceptional customer service, even when you're not available. With rAIya working tirelessly in the background, you can focus on other aspects of your business while knowing that your leads are being nurtured effectively.

  • Ylopo's custom home search website captures a wealth of valuable data points about your leads, including their search preferences, behavior patterns, and engagement levels. By analyzing this data, Ylopo provides insights into your leads' interests and needs, allowing you to tailor your communication and marketing strategies accordingly.

    For example, if a lead consistently searches for properties with specific features, such as a pool or a large backyard, you can use this information to showcase listings that match their preferences. This personalized approach demonstrates your expertise in the local real estate market and helps build stronger connections with potential clients.

    Furthermore, Ylopo's data-driven insights enable you to make informed decisions and optimize your lead nurturing efforts for maximum impact. By understanding which marketing strategies resonate best with your leads, you can allocate your resources more effectively and achieve better results.

  • Ylopo offers a more comprehensive and advanced set of marketing tools compared to RealScout. While RealScout primarily focuses on email nurturing, Ylopo's platform includes a wide range of features designed to attract, engage, and convert more leads. Some of these tools include:

    Dynamic video ads

    IDX home search

    AI-powered text messaging (rAIya)

    Custom branded websites

    Google Business Profile optimization

    CRM integrations

    These tools work seamlessly together to create a powerful marketing ecosystem that helps you stand out from the competition. By leveraging Ylopo's robust features and integrations, you can create a more holistic and effective marketing strategy that drives results.

    Moreover, Ylopo's platform is designed to be user-friendly and intuitive, making it easy for real estate professionals to navigate and utilize its various tools. Whether you're a seasoned agent or just starting out, Ylopo's comprehensive suite of marketing tools can help you take your business to the next level.

  • Ylopo's latest seller suite is a game-changer for real estate professionals looking to streamline their process of attracting and converting seller leads. This suite includes a range of advanced tools designed to keep sellers engaged and satisfied with your marketing efforts, such as:

    Dynamic video ads for listings

    Automated marketing campaigns (Listing Rocket)

    Detailed seller reports

    By showcasing your ability to effectively market properties and deliver impressive results, you can win more listings and build stronger relationships with seller clients. Ylopo's seller suite helps you stand out from the competition by demonstrating your expertise and commitment to providing exceptional service.

    One of the key benefits of Ylopo's seller suite is its ability to save you time and effort. With automated marketing campaigns and detailed reporting, you can focus on building relationships with clients while knowing that your marketing efforts are being handled efficiently and effectively.

  • The Cash Offer Program via Zoodealio is a powerful lead generation tool that caters to the growing demand for quick and convenient home sales. This program allows you to present instant cash offers to sellers, providing a hassle-free alternative to the traditional home selling process.

    In today's fast-paced real estate market, many sellers are looking for a quick and certain sale. By offering cash offers through Zoodealio, you can attract more seller leads and differentiate yourself from competitors who only offer traditional selling methods.

    The Cash Offer Program not only enhances your service offering but also positions you as a solution-oriented real estate professional who understands the evolving needs of modern sellers. By providing this innovative option, you can build trust and credibility with potential clients, ultimately leading to more listings and closed deals.

  • Ylopo's Mission Control dashboard is a powerful tool that provides full transparency and control over your marketing campaigns. With detailed insights into the performance of each ad, you can see which platforms are yielding the best results and why.

    This feature helps you optimize your advertising spend by identifying the most effective strategies and allowing you to make data-driven decisions. By adjusting campaigns in real-time based on performance data, you can ensure that your marketing efforts are always aligned with your business goals.

    Mission Control also saves you time and effort by consolidating all your marketing data into one easy-to-use dashboard. Instead of juggling multiple platforms and reports, you can access all the information you need in one place, making it easier to track your progress and make informed decisions.

  • Ylopo's AI-powered Facebook advertising leverages big data, current MLS listings, and strategic targeting to reach the right audience more effectively than RealScout's email-based approach. By automatically updating ads based on MLS data, Ylopo ensures that your listings are always current and relevant.

    This automated process not only saves you time but also enhances lead engagement by delivering highly targeted ads to potential buyers and sellers. The dynamic nature of these ads increases visibility and engagement, driving higher conversion rates compared to static email campaigns.

    Moreover, Facebook advertising allows you to reach a wider audience beyond your existing email list. By targeting users based on their interests, behaviors, and demographics, you can attract new leads who may not have been aware of your services otherwise.

  • Ylopo's IDX home search platform is designed with a mobile-first approach, ensuring a seamless and fast user experience across all devices. This is crucial in today's market, where a growing number of buyers and sellers rely on their smartphones to search for properties.

    Unlike RealScout, Ylopo's platform offers a highly customizable and branded home search experience that integrates with your unique offers and advertising partners. This allows you to create a consistent and professional brand image that sets you apart from competitors.

    Furthermore, Ylopo's IDX home search platform captures detailed user behavior data, which can be used to tailor your marketing efforts and enhance lead engagement. By understanding your leads' search preferences and behavior patterns, you can provide more personalized recommendations and build stronger connections.

  • Ylopo's dynamic remarketing technology re-engages dormant leads by displaying targeted ads based on their past interactions and preferences. Unlike RealScout's follow-up capabilities, which primarily rely on email communication, Ylopo's remarketing ads appear on social media and other online channels.

    This multi-channel approach keeps your brand in front of potential clients, nurturing them until they are ready to convert. By continuously engaging leads across various platforms, Ylopo increases the chances of reactivating dormant leads and driving them towards a purchase.

    Moreover, Ylopo's remarketing ads are dynamic, meaning they automatically update based on a lead's behavior and preferences. This ensures that the ads are always relevant and engaging, increasing the likelihood of capturing the lead's attention and encouraging them to take action.

  • Ylopo offers seamless integration with a wide range of popular CRM systems, allowing for efficient lead management and data synchronization. This integration ensures that all lead data is up-to-date and accessible across both platforms, streamlining your lead management process.

    In contrast, RealScout has more limited CRM integration options, which can lead to data silos and inefficiencies in lead management. With Ylopo's robust CRM integration, you can easily track lead activity, monitor campaign performance, and access valuable insights from within your CRM.

    This seamless integration saves you time and effort by eliminating the need for manual data entry and ensuring that all your lead data is centralized and easily accessible. By having a comprehensive view of your leads and their interactions with your brand, you can make more informed decisions and optimize your lead nurturing efforts for maximum impact.

  • Ylopo's AI-powered chatbot, rAIya, provides real-time engagement with leads, offering timely and relevant information based on their inquiries and behavior. This continuous interaction builds trust and keeps your brand top of mind, increasing the likelihood of conversion.

    In contrast, RealScout's email nurturing lacks the immediacy and personalization that an AI-powered chatbot can provide. Email communication can often feel impersonal and may not address a lead's specific needs or concerns in a timely manner.

    rAIya, on the other hand, can handle a high volume of interactions autonomously, ensuring that no lead is overlooked. By providing instant, personalized responses to lead inquiries, rAIya creates a more engaging and efficient lead nurturing experience that sets you apart from competitors.

    Moreover, rAIya's AI-powered capabilities allow it to learn and adapt over time, continually improving its ability to understand and respond to lead inquiries. This means that the more rAIya interacts with your leads, the better it becomes at nurturing them towards a conversion.

  • Ylopo's IDX home search platform is designed to provide a superior user experience with a mobile-first design and lightning-fast performance. In today's digital age, where a significant portion of home searches are conducted on smartphones and tablets, having a mobile-optimized platform is crucial for engaging and retaining leads.

    Ylopo's platform seamlessly integrates with your brand, offering a customized and professional home search experience that reflects your unique value proposition. By providing a consistent and engaging user experience across all devices, you can build trust and credibility with potential clients.

    Furthermore, Ylopo's IDX home search platform captures detailed user behavior data, which can be used to tailor your marketing efforts and enhance lead engagement. By understanding a lead's search preferences, behavior patterns, and engagement levels, you can provide more personalized recommendations and nurture them more effectively.

    This advanced home search functionality not only keeps prospects engaged but also prevents them from turning to other real estate portals. By offering a comprehensive and user-friendly home search experience, you can position yourself as the go-to resource for potential buyers and sellers in your market.

  • While Ylopo's pricing may be slightly higher than RealScout's, the value and ROI you can expect are significantly greater. Ylopo's comprehensive suite of marketing tools and AI-powered nurturing capabilities are designed to help you generate more high-quality leads and convert them into clients more efficiently.

    Many Ylopo users have reported substantial increases in lead volume, conversion rates, and commissions after implementing the platform. By leveraging Ylopo's advanced features and automation, you can save time and effort while achieving better results.

    Moreover, Ylopo's pricing is based on a flat monthly fee, which includes access to all of the platform's features and tools. This transparent pricing model allows you to budget effectively and ensures that you're getting the most value for your investment.

    When you invest in Ylopo, you're not just buying a set of tools – you're gaining a partner committed to your success and business growth. With Ylopo's extensive training, support, and innovative solutions, you can take your real estate business to new heights and achieve a significant return on your investment.