We’re not trying to be all things to all people. Most of the other companies in the real estate space started as a CRM, then added on digital marketing - but it’s not what they’re the best at.

Here at Ylopo, it’s ALL WE DO, and we OBSESS over getting our clients the best results in the industry.

Specifically, we stand out from other real estate lead generation companies in a few key ways:

• Full Service – Our team handles the entire lead generation process including strategy, ad creation, optimization, reporting, etc. - a complete done-for-you service.
• Technology - We utilize proprietary tools like our AI assistant RAIYA to automatically nurture and qualify leads for better results, and we have been doing so since 2019!
• Custom Approach - Lead gen campaigns are tailored for each agent based on our unique goals, markets, and ideal clients to generate more relevant leads.
• Branding Focus - Agents get branded IDX websites to capture leads vs sending them to portals to build their brand.
• Hands-On Support - Dedicated account reps provide ongoing optimization recommendations and feedback for better lead generation.
• Cost Savings - Ylopo can generate similar quality leads for a fraction of the cost of portals.
• Transparency - Every client gets a dashboard (Mission Control) where you can see exactly how everything is performing, and you even have the ability to take as much control in the process as you’d like.

Results vary, but most agents see significant improvements in their lead generation, such as:

• 100+ new leads generated per month
• 10-15% lead qualification rates from tools like Direct Connect
• 25-50% increases in conversion rates from leads to appointments
• 2-4X more website traffic and lead volume
• $75,000-$100,000 per year in closed commissions from Ylopo leads
• 5-15X ROI on monthly Ylopo fees, with top performers seeing 500+ new leads per month, 25-50 closed transactions yearly from Ylopo leads, and over $250,000 per year in commissions from the leads we generate.

Best practices to convert more Ylopo leads include:

• Calling leads ASAP - within 5 minutes for hot leads is ideal. Ylopo notifies you of the hottest leads first.
• Personalized follow-up - leveraging lead data to show you listened and did research.
• Consistent nurturing - following up 3-12X over a 60-90 window.
• Prompt responses - don't just pitch listings; get them face-to-face.
• Scheduling appointments - don't just pitch listings; get them face-to-face.
• CRM adoption - tracking every interaction in the CRM is crucial for follow-up.
• Offering value- providing useful info and free resources whenever possible.
• Remarketing- keeping your brand and listings in front of old leads is key.

Ylopo offers flexible custom packages based on services, features, and ad budget needs. Costs generally range from $600-$1200 monthly. There are no long-term contracts required. Key variables that influence costs include:

• Ad Budget - Higher monthly ad spends allow for more lead volume. Budgets usually range from $1000-$5000 per month.
• Database Size - Remarketing to your current database normally brings the highest and fastest ROI for clients. We generally recommend you spend around $100 per 1,000 leads in your database on re-marketing to effectively nurture them.
• Service Level - Entry-level vs. premium packages with more features and concierge service.
• Team Add-Ons - Additional fees apply for AI (RAIYA), onboarding, custom website work if needed.
• Markets - Lead generation costs vary significantly by geographic market. Exact pricing is customized during on-boarding. Ylopo specializes in maximizing ROI on ad spends to deliver strong value.

Absolutely!

Ylopo's lead generation system is designed to work for real estate agents with any size budget.

You can start off with just an IDX-driven website that can help you effectively remarket to your current database and use RAIYA for around $600 a month.

For perspective, just $1,000 per month spent on Facebook ads could result in about 40-60 new, high-quality real estate leads at Ylopo's current cost per lead (varies based on markets).

Even if you converted just 2-3 transactions from that amount of exclusive lead volume, it could easily yield $6,000-$10,000 in commissions.

We also recommend supplementing with organic, free lead generation strategies, but paid leads are the key to scalable, consistent lead generation.

We would be happy to explore budget-friendly options to meet your needs now, with room to scale up your lead volume over time as your business grows.

Ylopo's system makes lead gen accessible at any budget level for real estate agents and teams.

If you cancel Ylopo, you retain full ownership of all your leads, website, ad accounts, and assets generated by Ylopo.

We can provide you with access to everything you need to seamlessly transition off our platform. The only thing you lose is access to Ylopo's proprietary software and support.

With sufficient notice, canceling services is a smooth process.

Here is a quick comparison of how Ylopo leads stack up against traditional real estate portal leads:

• Cost - Ylopo leads can cost significantly less than portal leads. Portal leads often run $200-300+ whereas Ylopo leads can be generated for $20-50 typically.
• Quality - With tools like Direct Connect, Ylopo leads undergo upfront qualification and verification, making them higher-intent than portal leads. Portal leads are unverified.
• Customization - Ylopo campaigns are tailored to each agent's target demographics, geo-targets, price points, etc. Portal leads are generic.
• Control - Agents own Ylopo leads and campaigns fully. Portals may limit lead availability or take commission splits.
• Branding - Ylopo drives leads to an agent's own website to capture them. Portals capture leads under our brand.
• Support - Ylopo provides full-service management, optimization and support. Portals are self-service.
• Integration - Ylopo seamlessly integrates with the agent's CRM and systems. Portal leads require manual importing.
• Volume - For the same monthly spend, Ylopo can generate 2-3X more leads than portals typically.

Ylopo leads are generally superior in terms of quality, customization, transparency, branding potential and team support compared to portal leads.

The two advantages of portals are having an existing audience at scale and strong buyer-intent signals.

But for most agents, Ylopo provides a more well-rounded and affordable lead generation solution.

This concern is understandable, as the major real estate portals like Realtor.com and Zillow have huge audiences that generate buyer leads.

However, while portal leads do ultimately convert, agents typically pay $200-300+ per lead (or 30-35% of commissions), so at the end of the day, the cost per close on Ylopo deals is significantly less than the portals.

This allows you to be more profitable and build a bigger database with stronger brand recognition for YOU , not the portals.

Proven Pros:

• Increased lead volume at lower costs
• More margin for you on every deal
• Allow you to grow a big, powerful database faster
• The best lead nurture in the industry; lets you make more from what you have.
• Access to fully managed multi-channel lead gen
• Custom branding and website to capture leads
• Supportive team and dedicated account rep
• Flexible agreements and budget
• Dashboard for complete transparency

Potential Cons:

• It’s a premium service so it’s not going to be the cheapest
• Requires ad budget of $1000+/mo
• Can feel dependent on Ylopo’s team and tech
• Lead costs still add up at high volumes

Ylopo works best for:

• Full-time active agents - more leads translate to more deals.
• Teams - provides systems to feed leads to the entire team.
• Growing businesses - easily scale leads to support expansion.
• Tech-savvy agents - utilize all of Ylopo's automation.
• Newer agents - great way to jumpstart lead generation.
• Luxury agents - access affordable lead sources.
• Active markets - consistent quality lead inventory.

The most successful clients use Ylopo leads as their core lead source while supplementing with organic lead generation.

Having the mindset and motivation to follow-up on all leads is key to maximizing value from our lead generation services.

Ylopo provides extensive training on lead conversion and has an incredible community of over 15,000 agents looking to help and share success.