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How does Ylopo's AI actually work — what does it say to my leads, and who controls the script?

How Does Ylopo's AI Actually Work? — You Asked, We Answered | Ylopo
Product & AI Question 11 · Answered by Ge

How does Ylopo's AI actually work — what does it say to my leads, and who controls the script?

Ge, Co-Founder and President of Ylopo
Ge
Co-Founder, President & CMO — owns every pricing and product decision at Ylopo
Summary — what Ge covers in this video

The AI watches what your leads do — and texts them about it.

Ge explains that Ylopo's AI (called Raiya) is behavioral, not scripted. It doesn't send generic blast messages — it monitors each lead's activity on your search portal and responds to what they do. If a lead views the same listing three times in one week, Raiya texts them about that specific property. If they search a new neighborhood, Raiya reaches out about homes there. The messaging is conversational and personalized per lead.

Agents can adjust the tone and frequency in their dashboard, but the default behavior is intentionally designed to feel human. Raiya hands off to the agent the moment the lead expresses real interest — it's not trying to set the appointment, just warm the lead until they're ready.

Behavioral, not scripted

Raiya watches each lead's activity on your search portal and sends messages triggered by what they actually do — not a preset drip sequence.

Personalized texts per lead

If someone views a listing three times, Raiya texts them about that listing. The message references real data from their search behavior.

AI works it until you're needed

Raiya follows up long-term so you don't have to. The moment a lead signals real intent, Raiya alerts you and steps back.

Full Transcript

"I want to clear up a misconception before I explain how the AI works: Raiya is not a drip campaign. It's not a preset sequence of messages that go out on days 1, 3, 7, 14. That's what most follow-up tools do. What Raiya does is fundamentally different."

"Raiya is a behavioral AI. It watches what each lead does on your search portal — which properties they view, how many times they view them, what neighborhoods they're searching, what price ranges they're filtering. And it uses that behavioral data to trigger personalized messages. If someone has viewed the same listing four times in two weeks, Raiya doesn't send them a generic 'checking in' text — it sends them a message about that specific listing. It might say something like 'I noticed you've been looking at 123 Oak Street — want to schedule a showing before it goes?' That's a message that could only exist because of that person's specific behavior. It doesn't look or feel like automation."

"Agents ask me who controls the messaging, and the honest answer is: Ylopo has designed the default behavior intentionally, and it works well for most agents without any changes. But you do have control. Inside your dashboard you can adjust the tone, the frequency, which types of events trigger messages, and what the AI says in different scenarios. Some agents go in and customize heavily. Most let it run as-is and focus on working the leads the AI surfaces."

"The other critical thing to understand is how and when Raiya hands off to you. It's not trying to set appointments. It doesn't try to close the deal. What it does is warm the lead and watch for signals of real intent — a reply that asks a specific question, a sudden spike in portal activity, a message that says 'I'm ready to look at homes.' When that happens, Raiya alerts you and steps back. Your job is to respond quickly when you get that alert. The AI can't close the deal. It can only warm the lead up and hand it to you at the right moment."

"The result is that your database stays active even when you're in the middle of a transaction and not manually following up. Leads that entered six months ago are still getting touched. Leads that went quiet are still being nurtured. And when one of them wakes up and signals they're ready, you'll know — because Raiya will tell you."

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